NAICS 33311Industry · 5-digitnational market

Agricultural implement manufacturing

SoftwareIndustrial IoT & Predictive Maintenance — Machine-Health Sensors, Condition Monitoring and APM Across Plants, Utilities and Mines 333 · Manufacturing Execution & Plant Automation 333

This industry comprises establishments primarily engaged in manufacturing machinery for use in performing farm operations, such as the preparation and maintenance of soil; planting, harvesting or threshing; field spraying; and preparing crops for market; or for use in horticultural and residential lawn care. Establishments primarily engaged in manufacturing snowblowers are included. — Statistics Canada, NAICS 2022A

Establishments · CanadaA: 312
Under 10 employeesA: 46%
Establishments · USA: 1,261
Employment · USA: 86,012
Payroll · USA: $5.9B

Size and shape

How many businesses there are and how small they are. Fragmentation is the first thing an entrant — or anyone selling software into this industry — needs to know, and it is one of the few things that is actually measured.

Canadian establishments by number of employeesA

1–48026%

5–96521%

10–195317%

20–494715%

50–99248%

100–199279%

200–499124%

500+41%

Of 312 Canadian establishments with employees, 46% have fewer than ten — an industry where large establishments carry real weight.

Where they areA

Ontario8828%

Quebec6521%

Saskatchewan5317%

Manitoba5116%

Largest four provinces by establishment count. Establishments with employees only — sole operators with no payroll are not in this table, so in trades and personal services the true number of businesses is higher.

How many new establishments are still tradingA

Manufacturing, US · opened 2020

86.2%

1 year

70.8%

3 years

58.4%

5 years

45.3%

10 years

opened 2015

Measured, not forecast: the share of US establishments opening in one year that were still active later. It counts good operators and bad ones together, which is exactly why it is the honest answer to “what are the odds”. It is for the whole sector rather than this market, and the ten-year figure comes from an older cohort because no younger one has reached ten years.

How businesses here compete

The structural profile of subsector 333, which every industry beneath it inherits. This is analyst judgment from how the subsector is organised — not research into this industry, and not a measurement.

national competitionmedium capitalUNVERIFIEDinherited from 333 Machinery manufacturing

Niche machinery builders hold defensible positions through application knowledge. Aftermarket parts and service are where the margin sits.

Who sets the price: Specification and engineering rather than a market price.
The software it runs on: Engineer-to-order ERP, product lifecycle management, service and parts.

Market screens and studies

Market-entry records filed along this branch of the hierarchy. A record at or beneath this code is about this industry; one above it is about something wider that contains it.

Screened one level up. Nothing is filed at this exact code; the screen for 3331 Agricultural, construction and mining machinery manufacturing covers it.

Operating businessScreenedfiled at 3331

Short-Line Farm Implement ManufacturerOne thing must be true

binding constraint: growth quality

This group has the best origin story in Canadian manufacturing: a Prairie farmer builds a better seeder or header in his shop, neighbours buy it, and a company follows. Bourgault, begun that way in St. Brieux, Saskatchewan, was bought by Linamar in 2024 for C$640M [A]; MacDon and Salford went the same way before it. There is a living small-firm base — 897 Canadian establishments, 384 of them under ten people — and a mainline tractor maker will never bother with a niche implement. So the prize is real. The cut is the quality of the demand. A farm implement is a deferrable capital purchase funded out of one year's crop receipts, and when grain prices fall farmers simply run the old machine another season. Ag Growth International, the listed Winnipeg maker of grain handling and storage equipment, shows what that does to a fixed-cost plant: in the fourth quarter of 2025 revenue rose 4% but adjusted EBITDA fell 38%, the margin dropped 829 basis points to 12.2%, the order book shrank 26% and net debt reached 4.7 times EBITDA [A] — the company attributing the squeeze first to lower Farm volumes. An established, diversified maker was pushed to restructure by one soft cycle; a single-product entrant with one selling season a year, inventory built months ahead of it and dealers who expect floor stock on terms would meet the same cycle with no aftermarket parts income to carry it. Bourgault's price rewards surviving several such cycles, which is the part an entrant cannot buy. Construction and oilfield machinery — the likely reason Alberta leads this group with 269 establishments — were not screened.

NAICS 33316 vendors named12 sourced figuresOpen →

Software serving this industry

The vertical software markets filed along the same branch — who sells to these businesses and who they would have to displace — and then the generic categories every business buys whatever it does.

Sold across the wider branch

Cross-industry softwareScreenedfiled at 333 Machinery manufacturing

Industrial IoT & Predictive Maintenance — Machine-Health Sensors, Condition Monitoring and APM Across Plants, Utilities and MinesStructure decides

binding constraint: capital intensity

Incumbent Split by plant type. In process industries, the automation vendors hold it: AspenTech (Emerson), GE Vernova APM (Meridium, SmartSignal), AVEVA (Schneider Electric), Siemens (Senseye) and Honeywell Forge. In discrete manufacturing there is no single leader, and Augury is the best-funded independent

The process-plant layer is owned by the automation vendors, and the factory-floor layer is a sensor-and-analyst business that venture money is already paying for in nine figures. Emerson paid $265.00 a share in cash for the AspenTech shares it did not already own and completed the merger on 2025-03-12; AspenTech, whose software includes the Aspen Mtell predictive-maintenance product, now reports inside Emerson's Control Systems & Software segment [A, Emerson release]. AspenTech's last 10-K showed $1,127.5M of FY2024 revenue across all its suites, APM among them [A]. That segment grew 7% to $4,205M in FY2025 [A, Emerson 10-K]. GE Vernova sells Meridium and SmartSignal as its APM line [C], Siemens bought Southampton's Senseye in June 2022 [B, Siemens release], AVEVA sits inside Schneider Electric, and Honeywell sells Forge on top of its own control systems [C]. The buyer at a refinery, a utility or a mine buys reliability analytics from whoever installed the control system. Below them, the sensor-plus-AI vendors for discrete plants are already well funded. Augury raised a $75M Series F led by Lightrock at a valuation above $1B in February 2025 [B, company release]. Tractian raised a $120M Series C led by Sapphire Ventures in December 2024 [B, counsel releases]. AssetWatch raised a $75M Series C led by Viking Global in April 2025 [B, company release]. Edmonton's Nanoprecise closed US$36M of equity and debt in March 2025, taking its total to US$53M [B, BetaKit]. KCF Technologies took Graham Partners growth equity in 2022 [B]. Each sells wireless vibration, temperature and ultrasound sensors, plus software, plus certified vibration analysts who check the alerts. That makes it a hardware-and-services business with SaaS margins only at scale. The software-only exits are not encouraging. Senseye had raised about $20M before Siemens bought it for an undisclosed price [B, Verdantix]. IFS announced a deal to buy Falkonry in 2023, and Falkonry's own site now says the merger was never completed [C]. Uptake went to Bosch in March 2026 for undisclosed terms, and by then it was a fleet-maintenance company [A, Bosch release]. How this differs from its neighbours. CMMS (8113) is the work-order system: it records that a bearing was changed. EAM (541514) is the asset register and lifecycle plan. Both already list APM and Augury at the edges. This record is the condition-monitoring layer underneath: the sensors and models that say a bearing will fail, and then raise the work order in the CMMS. MES and plant automation (333) runs production rather than the health of the machines. The 333 anchor is navigation only. The buyers are manufacturers, utilities and power generators, oil and gas, chemicals, mining, metals, pulp and paper, and food and beverage plants. Capital intensity decides it. An entrant needs a sensor fleet, a team of certified analysts and an installed base to train its models on, and four rivals have each already raised $36M to $120M in a single recent round.

NAICS 33312 vendors named6 sourced figuresOpen →

Vertical softwareScreenedfiled at 333 Machinery manufacturing

Manufacturing Execution & Plant AutomationExecution decides

binding constraint: distribution

Incumbent Siemens Opcenter, Rockwell (Plex), SAP Digital Manufacturing

MES is sold and implemented through system integrators, not directly — the integrator relationship is the distribution channel and it takes years to build. The software also has to speak to whatever PLC and SCADA estate is already installed, which favours the vendors who supplied it. Anchored at the 333 subsector because MES spans all of discrete manufacturing rather than any one industry group. Sourced update: Rockwell's Software & Control segment grew 9% to $2,383M while lifting operating margin from 24.2% to 29.7%. An entrant is attacking a business that is compounding margin, which is the least promising moment to attack one.

NAICS 3333 vendors named3 sourced figuresOpen →

Catalogued categories — named, not analysed

Discrete manufacturing ERP SaaS 31-33

And what every business buys · 33 generic categories

Sold to every industry rather than this one, so they are filed against the software industry's own code. The same few vendors recur across most of them.

Who works here

The occupations employed in Manufacturing, most concentrated in it first. The share is measured against the whole sector, not this industry — the published cross-tabulation stops there.

Concentrated in this sectorA

Aircraft assemblers and aircraft assembly inspectors One industry 91.3%

Supervisors, assembly and fabrication One industry 88.3%

Machine operators and related workers in pulp and paper production and wood processing and manufacturing One industry 86.1%

Managers in manufacturing and utilities One industry 84.4%

Machine operators and related workers in chemical, plastic and rubber processing One industry 82.7%

Mechanical, electrical and electronics assemblers and inspectors One industry 82.3%

Machine operators and related workers in food, beverage and associated products processing One industry 79.1%

Machine operators and related workers in mineral and metal products processing and manufacturing One industry 77.7%

Furniture, wood, plastic and other products assemblers, finishers and inspectors One industry 73.9%

Machine operators and related workers in textile, fabric, fur and leather products processing and manufacturing One industry 70.8%

These jobs are mostly done here. An operator in this industry is competing for them against others in the same industry, not against the whole economy.

And the jobs every business has

Other technical trades Across the economy 20%

Technical occupations in electronics and electrical engineering Across the economy 16.3%

Shoe repairers, shoemakers and upholsterers Across the economy 15.2%

Administrative and financial supervisors Across the economy 11.6%

Technical inspectors and regulatory officers Across the economy 10.7%

Administrative services managers Across the economy 9.6%

Legislative and senior managers Across the economy 9.2%

Building maintenance installers, servicers and repairers Across the economy 8.3%

Financial, insurance and related administrative support workers Across the economy 7.7%

Technical occupations in computer and information systems Across the economy 4.8%

Found across at least fourteen of the twenty sectors. In a small establishment several of these are usually one person, or an outside provider.

All 162 occupations →

Inside this industry

1 row sits directly beneath 33311. Each has a base report of its own.

Code	Industry	Establishments · CA	What is known
333110	Agricultural implement manufacturing	312	screened at 3331

Alongside it, under 3331 Agricultural, construction and mining machinery manufacturing

Code	Industry	Establishments · CA	What is known
33312	Construction machinery manufacturing	244	screened at 3331
33313	Mining and oil and gas field machinery manufacturing	341	screened at 3331