São Paulo, Brazil (Brasil)

What Sao Paulo is made of: the communities whose institutions are here, the sectors its 98,782 businesses sit in, the franchises already on the ground, and the services a newcomer could start.

98,782 businesses on file · 52 trades · 22 sectors · · built from geonet.brazil on 2026-10-27

Businesses98,782
0% carry coordinates
Specialised in5
trades above the national pattern
Places of worship0
Franchise brands62
already operating here
Known for

EDM, dance music

Visiting rather than moving? The free guidebook for Sao Paulo → — the free guidebook for this region: why go, what to see, what is open when it rains.

1

The local economy

What the business base is made of, what it is specialised in against the national pattern, and what that mix implies. This is the part a development office would read first.

Composition, not health. geonet records what trades exist and where; it does not record formation, closure, employment or revenue, so none of those appear here. What makes this economics rather than a directory is the NAICS coding: it lets the local mix be read against the BLS survival curves and against the 323 industry groups this research has screened.

The two biggest markets here

Every industry group on this page links through to its NAICS page, and to the screened market report where this research has one — that is what the trait-to-NAICS coding buys.

Business density—
Breadth of the base1417
moderate — 43 industry groups, top three 57%
Survival the mix implies54.4%
at five years, against 51.4% for all private establishments
Coded to NAICS3.5%
of which 91.5% unambiguous

What this city is specialised in

Location quotient is this city's share of a trade divided by the same share across 26 metro tables worldwide. Above 1.25 is the conventional threshold for a local specialisation.

Thin against the national pattern

Common trades that are under-represented here. For someone deciding what to open, this is the more useful half of the table — though a gap can mean unmet demand or a market that does not work here, and this does not tell you which.

The base against the entry screen

Businesses by the entry signal of the industry group they sit in, from the /markets screen. A large "structure decides" share means most local trades are ones where being better than the incumbent does not by itself win. A trade is matched to the screened record at whatever level the research wrote it — the same code, a broader one, or a narrower one. Where a group holds several screened sub-markets the count is shown, because no single one of them speaks for the whole group.

Enter
2.2%
76 businesses
Caution
31.2%
1,090 businesses
Structure decides
66.6%
2,327 businesses
Not screened
0%
0 businesses

How to read the survival figure

Each sector's five-year establishment survival rate, weighted by how many of this city's businesses sit in that sector. It is a property of the MIX, not of these businesses — it says what survival this composition would imply at US private-sector rates, because no Canadian equivalent series exists.

Weighted over 100% of the coded base — public administration carries no curve. Source: Business Employment Dynamics — Table 7, Survival of private sector establishments by opening year, US Bureau of Labor Statistics.

And what it does not measure

A "mixed" trait is one that genuinely spans codes — "computers" covers systems design, repair and supply. The clear share is how much of this reading rests on unambiguous coding. Business density also reflects how completely the directory covers a place, not only how many businesses are in it — so it compares poorly between a city the register knows well and one it does not.

2

Who lives here, and who the city is for

The census: the only figures on this page that count people rather than businesses, and the three cohort readings they make possible.

No census subdivision is mapped for br-sao-paulo in local/census-map.json, so this page carries no census figures. The mapping is kept explicit because Canada has several places called London, Toronto and Kelowna, and attaching the wrong one would put another city's demographics on this page.

3

The communities the register shows

A community appears in the business register before it appears in prose — a national church, a society, a credit union, a newspaper. Those are counted as institutions, and they are what suggests residents. A restaurant serving a cuisine is counted separately as trade, because every city has those and they say nothing about who lives nearby. The ranking is by institutions.

CommunityInstitutions WorshipTrade Where it shows
Brazilian 2 — 12
Arab Brazilian Chamber of Commerce · Brazilian Chamber of Commerce of San Paulo
Persian — — 47
Italian — — 28
German — — 26
Spanish-speaking — — 21
trade on Al. V. Pinzon 173 (3)
Thai — — 15
Jewish — — 8
trade on R Miranda 287 (2)
Chinese — — 6
Portuguese — — 6
trade on Mto. Cardim 769 (2)
Greek — — 3
Polish — — 3
Dutch — — 3
Caribbean — — 3
Korean — — 2
Japanese — — 2
South Asian — — 2
Swedish — — 2
Swiss — — 2
Indigenous — — 2
Slovak — — 1
Serbian — — 1
Arabic-speaking — — 1
Maltese — — 1
4

Where the communities are

Streets, not neighbourhood names. The data knows that Greek institutions sit on one street and Greek restaurants on another; it does not know the word "Greektown", so it does not use it.

5

What the city is made of

Every business on file, grouped by the sector it trades in. This is the economic-development view: where the 98,782 businesses actually are, and the specific trades inside each sector.

SectorBusinesses ShareWhat is in it
Dining 902 0.9% restaurant (773) · pizza (122) · pubs (5) · diner (2)
Tech 615 0.6% telecom (591) · computers (22) · wireless (2)
Travel 553 0.6% hotel (359) · motel (139) · travel agent (40) · parking (11) · airline (4)
Beauty 390 0.4% dentist (388) · hair stylist (2)
Living 344 0.3% veterinary (318) · fire safety (22) · cleaning (3) · appliances (1)
Entertainment 216 0.2% video producer (184) · zoo (16) · games (9) · aquarium (4) · amusement (2) · museum (1)
Manufacturing 137 0.1% pallets (137)
Construction 84 0.1% carpet (80) · concrete (3) · painting (1)
Sports 47 0% martial arts (24) · boating marine (23)
Finance 45 0% bank (44) · mortgage (1)
Education 41 0% school (41)
Media 33 0% signs (33)
Business 21 0% consulting (13) · association (8)
Retail 15 0% flowers (6) · antiques (3) · gifts (3) · pet supply (2) · photography (1)
Automotive 12 0% auto parts (12)
Beverage 10 0% beer (10)
Health 9 0% cardiologist (9)
Food 7 0% baker (3) · grocer (2) · ice cream (2)
Logistics 5 0% packaging (5)
Agribusiness 3 0% landscaping (2) · livestock (1)
6

The franchises already here

Brands from a register of 2,024 franchise systems, matched into this city by name. A high count is a signal in both directions: the territory works, and it may be taken.

46 of these brands are a single common word — Metro, Avenue, Budget — so their counts include businesses that merely share the word. They are marked rather than dropped.

BrandCategory HereWorldwide
Blockbuster Video video 5 5,900
General Motors auto 5 —
Best Western businesshotel 4 4,200
Rotary Club club 4 —
Harley Davidson locations motorcycle 3 —
Big Boy food 2 —
bigg's supermarket 2 12
Fast Signs specialty 2 504
Wal-Mart retail 2 6,500
Worldwide Express post 2 —
Bruno's supermarket 1 —
City Market supermarket 1 38
DHL Express post 1 6,500
Dollar Rent A Car car 1 600
Hertz Rent A Car car 1 7,000
Signs Now specialty 1 —
Netto name only supermarket 70 371
Paiva name only retail 52 —
Jacob name only retail 39 200
Aldo name only retail 25 —
Diana name only supermarket 17 3
Honda name only car 17 —
Irma name only supermarket 11 71
Bebe name only retail 8 —
Lexus name only luxurycar 5 —
Carrefour name only supermarket 4 2,455
Marciano name only retail 4 36
Benetton name only retail 3 —
Centra name only convenience 3 350
Lenox name only retail 3 —
Michelin name only auto 3 —
Champion name only supermarket 2 1,000
HEMA name only retail 2 200
HSBC name only bank 2 —
InterContinental name only luxuryhotel 2 —
Jeep name only suv 2 —
Midas name only auto 2 1,800
Mitsubishi name only auto 2 —
Versace name only designerclothing 2 61
Wellcome name only retail 2 240
Westin name only luxuryhotel 2 —
Brunet name only pharmacy 1 112
Cartier name only retail 1 —
Cintas name only specialty 1 350
Falabella name only retail 1 —
Fantastico name only supermarket 1 27
FastFrame name only specialty 1 300
Husky name only fuel 1 —
Intersport name only retail 1 60
Kamay name only retail 1 5
Limited name only retail 1 —
Loeb name only supermarket 1 35
Makro name only home 1 33
Nissan name only auto 1 —
PostNet name only post 1 923
Publix name only supermarket 1 889
Renaissance name only upscalehotel 1 —
Sheraton name only upscalehotel 1 —
Toyota name only car 1 —
Valero name only fuel 1 5,500
Wawa name only convenience 1 556
Ziebart name only auto 1 500
7

Real estate as a local trade

Four unrelated jobs share the name: selling existing homes, owning and letting them, managing them for someone else, and building new ones. For anyone weighing a move or a licence these are the counts — and the ownership question goes to /property, which answers it building by building.

Real estate is a local job market in its own right, and four unrelated trades get the same name. Counts are businesses filed under each trade in the register, which lists a brokerage once however many agents work there — so this measures firms, not licensees.

Selling homes

5312
2 firms · LQ 0.01

Offices of agents and brokers — the resale market, and the biggest single trade in most Canadian cities.

Named in the register

Financing it

5222
1 firms · LQ 0.05

Mortgage brokers and non-bank lenders.

Named in the register
  • Brazilian Mortgages Cia Hipotecaria — Av. Paulista 1728

On "how many doors"

How many doors a landlord holds is not in any of this. The register files an apartment building under the building, not its owner, and carries no unit count; there is no open dataset of Canadian landlords by portfolio. Where this research has established ownership it is in the /property record for the city, building by building, which is a different and much slower exercise.

8

Work on the go, mobile services

The Ultimate 411 half of local: everything where the customer does not have to come to you. Each service opens a page on Ultimate 411 to request a quote or book a time.

A shop needs the customer to walk in. These 186 services do the opposite — the mobile mechanic, the mobile groomer, the bookkeeper, the junk haul — and they are the ones a person can start without a lease. 0 of them already match a trait filed in this city's register.

The 186 Service=1 rows in search.local: work on the go, mobile services, where the provider travels to the customer. "present" counts businesses already filed under that exact trait name; a blank is a coverage gap, not proof of absence, because the two vocabularies were built separately.

9

Schools and colleges

wander.schools is a post-secondary table — universities and colleges. K-12 public and private schools are not in it, and only 7 of its 1,686 rows carry coordinates, so these are listed and not mapped.

InstitutionTypeStudentsFounded
UNESP University — —
UNIFESP University — —
USP University — —

In the business register

Where schooling shows up as a business rather than an institution — which is where K-12, tutoring and childcare appear.

school 41
10

Health and care

What a person moving a parent here would ask first. The register files clinics and pharmacies; it has no category for a hospital at all, so hospitals are matched by name and the limit is stated rather than hidden.

Medical clinics0
Pharmacies0
Dental practices388

Matched on the name "hospital"

  • Hospital Maternidade Pronto Socorro Nossa Senhora — Hannem 234
  • Hospital Defeitos Face — Av. Jandira 1134
  • Hospital Alvorada Sto Amaro — R. Branco 555
  • Hospital Metropolitano SA — Aurélia 1001
  • Hospital Veterinário Center Dog Ltda — Cel Joviniano Brandão 627
  • Hospital Psiquiátrico Da Criança — Av. Zelina 322
  • Hartmann Ind Com Prod Med Hospital Ltda — Das Carmélias 603
  • Hospital E Maternidade Modelo — Tamandaré 753
  • Hospital Santa Helena — Vergueiro 17
  • SL Sociedade Anônima Assistência Médico Hospital — E. Unidos 1030
  • Hospital Clinicas Fmusp — Av. Dr. E. C. Aguiar 255
  • Hospital Clinicas Fmusp Instituto Central Clinica — Av. Dr. E. C. Aguiar 255
  • Hospital Beneficencia Portuguesa — M. Carval 995
  • Centro Estudos Medicos Hospital Nove Julho — P. Gomide 613
  • Hospital Beneficencia Portuguesa — Mto. Cardim 769
  • Hospital Beneficencia Portuguesa — Mto. Cardim 987
  • Hospital Igesp SA — Silvia 310
  • Hospital Beneficência Portuguesa Med Imagem — Mto. Cardim 769
  • Hospital Bonecas Ltda — A Pujol 91
  • Hospital Aviccena SA — Pe Adelino 901
  • Hospital Maternidade Leonor Mendes Barros — Av. Celso Garcia 2477
  • Lar Nossa Senhora Das Mercês Hospital Geriatrico — Dona Elisa De Morais Mendes 250
  • Hospital Santa Paula SA — Av. Santo Amaro 2468
  • Hospital Santa Paula SA — Av. Santo Amaro 2468
  • Beneficencia Medica Brasileira Sa Hospital Mat São — A C Rodrig 143
  • Day Hospital Cirurgia Plastica — Manuel Da Nobrega 1486
  • Hospital De Plantas Comércio — Al Tietê 172
  • Hospital Pensão Cães Gatos — Av. Sto. Amaro 1408
  • Centro Estudos Hospital Maternidade São Camilo — Bananal 1111
  • Hospital E Maternidade São Camilo — Av. Pompéia 1178
  • Hospital Do Coracao — R Des Eliseu Guilherme 123
  • Hospital Maternidade Pereira Barreto — Av. Pereira Barreto 846
  • Hospital Maternidade Nossa Senhora Lurdes — Perobas 89
  • Núcleo Hospital Dia Atenção Psicosocial — Canário 65
  • Hospital Do Rim E Hipertenção — Borges Lagoa 960
  • Hospital Do Sepaco SA — Vergueiro 4210
  • Home Hospital Em Casa Assistência Médica Domicilia — Dr. D. Faria 626
  • Divisão De Medicina De Reabilitação Do Hospital — Diderot 43
  • Hospital Maternidade Santa Marina — Av Sta Catari 2775
  • Hospital Maternidade Nossa Senhora Lourdes SA — Das Perobas 344
  • Hospital Jaraguá SC Ltda — Av. Juriti 73
  • Nucleo Hospital Dia Atenção Psicosocial — Canário 65
  • Hospital Estadual Psiquiatrico Agua Funda — Miguel Stefano 3030 Of. 3030
  • Hospital Adventista São Paulo — Brácara 80
  • Ht Hospital Dos Telhados — Martin Da Costa Vilela 236
  • Precisao Medica Distribucao Com Produtos Hospital — Behring 64
  • Velorio Hospital Municipal Prof Waldomiro Paula — A. C. Bauman 1074
  • Day Hospital Ermelino Matarazzo SC Ltda — Av. Ab. Tavares 21
  • Hospital E Maternidade São Cristóvão — Terenas 161
  • Hospital Do Computador — José Coelho 166
  • Beneficencia Medica Brasileira Sa Hospital Materni — A C Rodrig 95
  • Hospital Maternidade Panamericano Ltda — Evezu 89
  • Hospital Maternidade Panamericano — Evezu 89
  • Hospital Geral De Taipas — Elísio Teixeira 700
  • Hospital Do Tênis — Fradique Countinho 264
  • Hospital Plantas Hidro Cultura — Al. Tietê 172
  • Hospital Clinicas Faculdade Medicina Usp — Av. Dr. E. C. Aguiar 255
  • Hospital Clinicas — Av. Dr. E. C. Aguiar 255
  • Hospital Clinicas Fmusp Instituto Central Clinico — Av. Dr. E. C. Aguiar 255

geonet carries no 'hospital' trait, so these are matched on the business name. A distance-to-hospital figure needs a source that states hospital locations.

13

Funded & hiring here

Companies in this city that have raised money, and the careers pages of employers here, from the /employers research and the company database. For someone looking for work here, this is the shortlist.

Funded here — 1 company has raised money

A fresh round usually means hiring. Largest raise first; the amount links to its source where one is on file, and the currency is as the source wrote it.

CompanyRaisedStaff hereJobs
QultureRocks softwareSoftware$120K——

Careers pages — 4 more employers here

Each link goes to the company's own careers page or official job board, not a third-party listing site. Largest local staff first.

CompanyStaff hereJobs
BRFAgribusiness40,000Careers →
Coil Generator softwareSoftware—Careers →
EmbraerManufacturing—Careers →
KaszekFinance—Careers →
14

What this record cannot tell you

Named in full, because the gaps are the part most likely to be misread as an answer.

  • No census figures on this page: this region is not mapped to a census subdivision in local/census-map.json, so the community counts here are business-register institutions, which is a different measurement and cannot substitute for a population.
  • wander.schools is now readable, but it holds universities and colleges only and 1,679 of its 1,686 rows have no coordinates. K-12 public and private schools need a separate source — in Ontario the Ministry of Education school finder, in British Columbia the provincial school list. wander.citytowns, hotels and territories remain denied to the ru user.
  • No 'hospital' trait exists in geonet; distance to a hospital needs an external source such as StatCan's Open Database of Healthcare Facilities.
  • 100.0% of businesses here carry no coordinates, so a map or address lookup would miss them. Postal codes reach 0%.

Built from

  • geonet.brazil — the local business register
  • wander.regions — city name, population, metro
  • search.local — trait vocabulary and the come-to-you services
  • search.cozfranchises — 2,024 franchise brands