Private#12 of 20 in this industry1 market

Blend

blend.com

bankingbanksmortgages
Revenue—not disclosed
Markets named in1across this research
Incumbent in0the one to displace
Rank in industry12 / 20by revenue
Backed by8VC · Formation 8 funding →
From each investor’s own published portfolio.
01

Where it competes

Every market in this research that names Blend. Where it is the named incumbent it leads the list. The entry signal is the market’s, not the company’s — it says how open that market is to someone new.

MarketRoleShareEntry signal
Mortgage Origination & Servicing Systems
5222 Non-depository credit intermediation
Competitor 17% 45% entry signal
02

Others in Non-depository credit intermediation

Ranked by revenue. Companies that disclose none follow, ordered by how many markets name them.

1 ICE Mortgage Technology Private $2.2B
2 Upstart Private $1.0B
3 nCino NCNO $595M
4 Alkami Private $444M
5 MeridianLink Private $316M
6 Experian Private —
7 FICO NYSE:FICO —
8 Blooma Private —
9 Temenos TMSNY —
10 Abrigo Private —
11 Baker Hill Private —
12 Blend Private —
13 Covaleyo Private —
14 Dark Matter Technologies Private —
15 defi SOLUTIONS Private —
16 Lendio Private —
17 Provenir Private —
18 Taktile Private —
19 TurnKey Lender Private —
20 Zest AI Private —

Company details are from the search.cos database (snapshot 2026-10-18); market roles, shares and sourced revenue are from the research records linked above. Filed under the industry it serves — a software vendor sits with the industry that buys from it. Ranks convert currencies at approximate rates to put companies in order; every figure shown is in the currency it was reported in.