Trois-Rivières (Three Rivers)

What Trois Rivieres is made of: the communities whose institutions are here, the sectors its 3,643 businesses sit in, the franchises already on the ground, and the services a newcomer could start.

3,643 businesses on file · 116 trades · 33 sectors · census population 139,160 · registry population 139,160 · built from geonet.troisrivieres on 2026-10-27

Businesses3,643
59% carry coordinates
Specialised in8
trades above the national pattern
Best suited toSeniors
on the census signals below
Franchise brands48
already operating here

Visiting rather than moving? The free guidebook for Trois Rivieres → — the free guidebook for this region: why go, what to see, what is open when it rains.

1

The local economy

What the business base is made of, what it is specialised in against the national pattern, and what that mix implies. This is the part a development office would read first.

Composition, not health. geonet records what trades exist and where; it does not record formation, closure, employment or revenue, so none of those appear here. What makes this economics rather than a directory is the NAICS coding: it lets the local mix be read against the BLS survival curves and against the 323 industry groups this research has screened.

The two biggest markets here

Every industry group on this page links through to its NAICS page, and to the screened market report where this research has one — that is what the trait-to-NAICS coding buys.

Business density26.2
businesses per 1,000 residents, against the 2021 census count of 139,160
Breadth of the base395
broad — 85 industry groups, top three 25%
Survival the mix implies57.3%
at five years, against 51.4% for all private establishments
Coded to NAICS54.2%
of which 60.8% unambiguous

What this city is specialised in

Location quotient is this city's share of a trade divided by the same share across 10 CA metro tables. Above 1.25 is the conventional threshold for a local specialisation.

Thin against the national pattern

Common trades that are under-represented here. For someone deciding what to open, this is the more useful half of the table — though a gap can mean unmet demand or a market that does not work here, and this does not tell you which.

The base against the entry screen

Businesses by the entry signal of the industry group they sit in, from the /markets screen. A large "structure decides" share means most local trades are ones where being better than the incumbent does not by itself win. A trade is matched to the screened record at whatever level the research wrote it — the same code, a broader one, or a narrower one. Where a group holds several screened sub-markets the count is shown, because no single one of them speaks for the whole group.

Enter
33.2%
656 businesses
Caution
50.8%
1,004 businesses
Structure decides
15.9%
315 businesses
Not screened
0%
0 businesses

How to read the survival figure

Each sector's five-year establishment survival rate, weighted by how many of this city's businesses sit in that sector. It is a property of the MIX, not of these businesses — it says what survival this composition would imply at US private-sector rates, because no Canadian equivalent series exists.

Weighted over 95.1% of the coded base — public administration carries no curve. Source: Business Employment Dynamics — Table 7, Survival of private sector establishments by opening year, US Bureau of Labor Statistics.

And what it does not measure

A "mixed" trait is one that genuinely spans codes — "computers" covers systems design, repair and supply. The clear share is how much of this reading rests on unambiguous coding. Business density also reflects how completely the directory covers a place, not only how many businesses are in it — so it compares poorly between a city the register knows well and one it does not.

2

Who lives here, and who the city is for

The census: the only figures on this page that count people rather than businesses, and the three cohort readings they make possible.

The register says what trades exist. The census says who lives here — and it is the only thing on this page that counts people. Figures are Census Profile, 2021 Census of Population for Trois-Rivières, Ville (V), the municipality proper, and every comparison is against the population-weighted average of all 5,161 census subdivisions in Canada.

Population139,160
census 2021
Median age47.2
against 42.1 nationally
Immigrants4.5%
against 23.2% nationally
Median rent$632
against $1,175 nationally

Who the city is for

Three readings, each built from real numbers against real benchmarks. This is not an index. Every signal is shown with its own value, its benchmark and which way it points, and the band simply counts how many point the same way — so a reader who disagrees with one signal can drop it and still use the rest.

Seniors

strong

Is this a place to grow old, and is the care here?

Residents 65 and over 26.3% ▲19%
Residents 85 and overthe group that needs care rather than the group that is merely retired 3.6% ▲2.3%
Median age 47.2 years ▲42.1 years
Low income among 65+against a 15% reference, not a national figure 21.9% ▼15%
Medical clinics per 1,000 residentsfrom the business register 0.61 –
Pharmacies per 1,000 residentsfrom the business register 0.24 –
Nursing and elderly care operatorscounted in the register, which lists few of them 0 –
Median rent 632 $/mo ▲1175 $/mo

A high share of over-65s says other people made this choice; it does not by itself say the care exists. The register lists clinics and pharmacies but has no category for a hospital at all, so the one thing a family would most want — distance to an emergency department — is still missing.

Students and young adults

moderate

Is there a reason to be here between 19 and 25, and can they afford it?

Residents 20 to 24 5.8% –6%
Residents 15 to 19the cohort arriving next 4.7% ▼6%
Renter householdsa rental market is what makes a place possible to move to 45.5% ▲33.2%
Median rent 632 $/mo ▲1175 $/mo
Unemployment rateMay 2021, mid-pandemic — high everywhere in this census 6.6% ▲10.4%
Degree holders in the adult populationagainst a 32% reference 19.8% ▼32%
Drinking places and recreationfrom the register 16 –

Post-secondary institutions in the city are listed further down this page; where there are none, a high 20-to-24 share usually means work rather than study.

Newcomers and other-language speakers

thin

Is there already a community here, and has anyone built anything for it?

Immigrants in the population 4.5% ▼23.2%
Arrived 2016 to 2021a recent arrival means the route here is current, not historical 1.1% ▼3.7%
Speak a non-official language at home 1.9% ▼12.7%
Languages spoken at home above the reporting floor 5 –
Community institutions in the register 2 –
Non-permanent residentsstudents and work-permit holders 1.8% ▼3.7%

The census counts speakers; the business register shows whether a community has built anything — a church, a society, a credit union, a grocer. Both columns appear in the language table below, and the interesting rows are the ones where they disagree.

What is spoken at home, and whether anyone built for it

Where the census and the business register disagree. A language spoken by hundreds with no institution behind it is a gap in local provision — or a gap in the register. An institution with no matching language usually means an older community that has shifted to English at home.

Spoken most often at homeSpeakers ShareCommunity in the register Institutions
Spanish 1,125 0.8% Spanish-speaking 0
Arabic 455 0.3% Arabic-speaking 0
Atikamekw 130 0.1% not mapped to a marker 0
Portuguese 130 0.1% Portuguese 0
Mandarin 130 0.1% Chinese 0

Spoken, but nothing built

Spanish 1,125

Hundreds of speakers with no institution carrying the name. For someone opening a business, this is the most actionable line on the page — though it may equally be a gap in the register.

Built, but no longer spoken

French 2 institutions

An established community that has shifted to English at home. The institutions remain; the language is no longer the one used in the kitchen.

The rest of the profile

CharacteristicHereCanada
Residents 65 and over 26.3% 19%
Residents 85 and over 3.6% 2.3%
Residents 20 to 24 5.8% 6%
Arrived 2016 to 2021 1.1% 3.7%
Non-permanent residents 1.8% —
Speak a non-official language at home 1.9% 12.7%
Renter households 45.5% 33.2%
Spending 30% or more on shelter 13.1% 20.6%
Participation rate 58.8% 63.7%
Unemployment rate 6.6% 10.4%
Median household income, 2020 60400 $ —
Median after-tax household income, 2020 53600 $ —
Prevalence of low income (LIM-AT) 15% —
Bachelor degree or higher 19.8% —

The one thing to keep in mind

Census day was 11 May 2021, so income is for 2020 and the labour figures were taken during the pandemic — Toronto's 13.9% unemployment rate is a May 2021 reading, not a current one. Census 2021 count for the census subdivision, which is the municipality proper. It will differ from the figure in wander.regions, which is sometimes a metropolitan population.

Source: Census Profile, 2021 Census of Population — 98-401-X2021005 — Canada, provinces, territories, census divisions and census subdivisions, Statistics Canada, under the Open Government Licence – Canada. National comparison: Population-weighted across all 5,161 census subdivisions in the 2021 Census Profile. Median rent and median age are weighted means of local medians, which is an approximation, not a national median.

3

The communities the register shows

A community appears in the business register before it appears in prose — a national church, a society, a credit union, a newspaper. Those are counted as institutions, and they are what suggests residents. A restaurant serving a cuisine is counted separately as trade, because every city has those and they say nothing about who lives nearby. The ranking is by institutions.

CommunityInstitutions WorshipTrade Where it shows
French 2 — 4
Federation Quebecoise Hockey · Publications Francaises Des
4

Where the communities are

Streets, not neighbourhood names. The data knows that Greek institutions sit on one street and Greek restaurants on another; it does not know the word "Greektown", so it does not use it.

5

What the city is made of

Every business on file, grouped by the sector it trades in. This is the economic-development view: where the 3,643 businesses actually are, and the specific trades inside each sector.

SectorBusinesses ShareWhat is in it
Business 290 8% association (147) · government (96) · consulting (19) · accounting (12) · auction (2) · foundation (2) · vending (2)
Health 231 6.3% medical clinic (85) · physician (33) · pharmacy (20) · optical (14) · chiro (14) · fitness club (6) · health foods (2) · cardiologist (1)
Education 199 5.5% school (186) · library (8) · writing (5)
Beauty 166 4.6% hair stylist (112) · barber (27) · dentist (20)
Dining 163 4.5% restaurant (154) · pizza (7) · pubs (2)
Construction 144 4% general contractor (22) · plumbing (22) · excavating (19) · machinery (17) · carpet (16) · painting (16) · electrician (13) · concrete (6)
Automotive 137 3.8% auto repair (57) · autos (50) · auto parts (8) · motorcycle (2) · scooter (1) · tires (1) · truck repair (1)
Retail 133 3.7% gifts (34) · convenience (25) · department store (20) · photography (17) · flowers (12) · jeweler (12) · office equipment (4) · restaurant supplier (3)
Finance 132 3.6% insurance (55) · bank (8) · credit union (8) · bankruptcy (7)
Living 114 3.1% place of worship (37) · furniture (22) · daycare (13) · appliances (10) · apartment (10) · janitor (7) · swimming pools (6) · veterinary (4)
Living & Home 110 3% scooter (1)
Retail Goods 78 2.1%
Fashion 73 2% clothing (73)
Food & Beverage 55 1.5% fruit (2)
Manufacturing 51 1.4% industrial supplier (20) · fabrication (11) · machinery (9) · chemical (6) · pulp and paper (1)
Travel 43 1.2% travel agent (14) · motel (9) · hotel (7) · bnb (7)
Construction & Realty 39 1.1%
Entertainment 38 1% video (8) · games (7) · museum (6) · amusement (6) · video producer (4) · music instruments (4) · zoo (1)
Tech 34 0.9% computers (24) · telecom (8)
Logistics 34 0.9% truck transportation (9) · storage (7) · towing (4) · packaging (3)
6

The franchises already here

Brands from a register of 2,024 franchise systems, matched into this city by name. A high count is a signal in both directions: the territory works, and it may be taken.

29 of these brands are a single common word — Metro, Avenue, Budget — so their counts include businesses that merely share the word. They are marked rather than dropped.

BrandCategory HereWorldwide
Canadian Tire retail 3 455
Dunkin' Donuts donuts 3 6,000
Tim Hortons coffee 3 2,890
Wal-Mart retail 3 6,500
U-Haul car 2 13,700
Blockbuster Video video 1 5,900
Burger King fastfood 1 11,000
Comfort Inn familyhotel 1 —
Days Inn economyhotel 1 —
Future Shop inc 1 110
H&R Block tax 1 12,165
La Senza lingerie 1 —
Laura Secord dessert 1 —
Lush Cosmetics retail 1 370
Pizza Hut pizza 1 10,000
St. Hubert fastfood 1 —
Suzy Shier retail 1 —
Toys "R" Us retail 1 1,400
Van Houtte coffee 1 70
Jacob name only retail 8 200
Sears name only inc 7 2,300
Radisson name only upscalehotel 5 —
Bebe name only retail 3 —
Carrefour name only supermarket 3 2,455
Loblaws name only supermarket 3 50
OLCO name only fuel 3 319
Ardene name only retail 2 —
Cartier name only retail 2 —
CIBC name only bank 2 —
MANGO name only retail 2 850
Reitmans name only retail 2 343
Renaissance name only upscalehotel 2 —
Aldo name only retail 1 —
AllState name only insurance 1 —
Archambault name only retail 1 15
CarStar name only auto 1 120
Diana name only supermarket 1 3
Hallmark name only greetingcards 1 5,600
Honda name only car 1 —
HSBC name only bank 1 —
Intersport name only retail 1 60
Mitsubishi name only auto 1 —
Pantorama name only retail 1 —
Provigo name only supermarket 1 300
Toyota name only car 1 —
Valero name only fuel 1 5,500
Volkswagen name only — 1 —
Zellers name only retail 1 —
7

Real estate as a local trade

Four unrelated jobs share the name: selling existing homes, owning and letting them, managing them for someone else, and building new ones. For anyone weighing a move or a licence these are the counts — and the ownership question goes to /property, which answers it building by building.

Real estate is a local job market in its own right, and four unrelated trades get the same name. Counts are businesses filed under each trade in the register, which lists a brokerage once however many agents work there — so this measures firms, not licensees.

Selling homes

5312
33 firms · LQ 0.72

Offices of agents and brokers — the resale market, and the biggest single trade in most Canadian cities.

Named in the register
  • 9083 4755 Que — 1105 Rue Pere-Frederic
  • Andre Clement — 1491 Boul Des Forges
  • Developpements P Bellemare — 3870 Rue Des Champs
  • Dupont Courtier Immobilier — 1180 Rue Royale
  • Entreprises Duroc inc Les — 25 Des Forges Rue
  • Entretien Immobilier — 3950 Rue Louis-Pinard
  • Hannis Jean louis — 3550 De Cherbourg Rue 104
  • Immeubles Re Max DE Franchevll — 4450 Boul Des Forges #250
  • Immobilier SDG inc Groupe — 1491 Des Forges
  • Luc Ricard Enr — 1855 Boul Hamelin
  • Maurice Boumansour inc — 315 Des Forges Rue
  • Royal Lepage Mauricie — 1435 5e Rue
  • Societe Immobiliere Caron — 25 Rue Des Forges #213
  • Sutton Vision Groupe — 4720 Royal Boulevard

Owning and letting

5311
10 firms · LQ 0.64

Lessors of real estate: the buildings themselves, filed under the building rather than the owner.

Named in the register
  • Appartements Cinq Mars C — 999, rue Sainte-Julie
  • Appartements La Résidence Enr — 1470, rue Notre-Dame
  • Appartements Le Corbusier — 10-4995 J H Fortier
  • Bellerive Alain — 883, boulevard des Forges
  • Domaine Les Rivières — 1425, rue des Cyprès
  • Habitations Alarie — 4375 Boul Des Forges
  • Office Municipal Dhabitation de Trois rivières ou — 755 Carrièr
  • Place Du Centre Enr — 950 Rue Royale #402
  • Residences Du Campus — 1660 Rue Pere-Marquette
  • Terrasses Seigneuriales — 3470 Rue Louis-Pasteur #14

Managing for owners

5313
1 firms · LQ 0.87

Property managers, who run buildings the landlord does not.

Named in the register
  • Lavage Haute Pression Roger — 2104 Rue Royale #A

Building new homes

2361
25 firms · LQ 0.67

Residential builders and the general contractors who work for them.

Named in the register
  • Amenagements Paysagistes Les Vieilles Forges — 8760 Des Forges Boulevard
  • Arbo Service inc — 1055 Des Forges 400
  • Construction J Matteau and Fils — 1055 Rue DE LA Terriere
  • Construction Jean Guy Rheault — 8600 Boul Parent
  • Constructions Et Pavages Contl — 2500 Rue Leon-Trepanier
  • Constructions Inedites — 1970 Rue Gilles-Lupien
  • Constructions J and G Provencher — 1705 Rue Auguste-Hebert
  • Emondage Plus — 495 Hart Rue
  • Henri St Amant and Fils — 2225 Rue Louis-Allyson
  • Henri St Amant and Fils — 2675 Boul Du Carmel
  • John F Wickenden CO — 118 Rue Radisson #600
  • P L C emondage enr — 881 Cloutier Rue
  • Rapha Multimedia — 12770 Des Forges Boulevard
  • Roger Farley Enr — 612 Rue Niverville

Who actually owns it

The full property record →

From the /property research for this city, which asks a different question: not who trades in property here, but who owns it. An owner is named there only where a document says so. Owner free one lookup at a time; bulk roll open but names redacted.

Landowners

  • Ville de Trois-Rivières — $655,829,989 over 1,168 units and 2,701 ha
  • Santé Québec (Mauricie-et-Centre-du-Québec) — $511,821,900 over 49 units
  • Université du Québec à Trois-Rivières and the Cégep de Trois-Rivières — $482,191,600 over 16 units (+$31,419,700 under par. 15°)
  • Centre de services scolaire du Chemin-du-Roy — $455,713,900 over 54 units (school class); 54 buildings owned
  • Religious institutions, fabriques and cemeteries — $155,231,101 across art. 204(8°), (9°) and (12°)
  • The Crown in right of Canada — $58,922,701 over 25 units and 94.75 ha; 34 DFRP parcels

Homebuilders

  • Groupe Demontigny Construction inc. — since 2009
  • Maisons S.Turner inc. — since 1995
  • Newest entrants: Groupe Alto Construction inc. and Immo 3R inc. — 2024 and 2026
  • 305 avenue des Draveurs (owner not established) — 218 dwellings, completed 2025
  • A March 2025 portfolio transfer (buyer not established) — 509 dwellings in three towers
  • Centre de services scolaire du Chemin-du-Roy — 54 buildings owned, 275,022 m²

Commercial landlords

  • Groupe MACH Inc. — $144,070,000 — Centre Les Rivières
  • Kruger Inc. — $41,600,000 — Trois-Rivières Mill
  • 4520-4650 boulevard des Récollets (owner not established) — $46,648,300, 53 premises
  • Downtown hotel and conference block, 1620-1700 rue Notre-Dame Centre (owner not established) — $31,026,000, 12 storeys
  • 5875-6055 boulevard Jean-XXIII (owner not established) — $27,118,300, 11 premises

11 marquee buildings examined, 10 with an owner established.

On "how many doors"

How many doors a landlord holds is not in any of this. The register files an apartment building under the building, not its owner, and carries no unit count; there is no open dataset of Canadian landlords by portfolio. Where this research has established ownership it is in the Trois-Rivières property record for the city, building by building, which is a different and much slower exercise.

8

Work on the go, mobile services

The Ultimate 411 half of local: everything where the customer does not have to come to you. Each service opens a page on Ultimate 411 to request a quote or book a time.

A shop needs the customer to walk in. These 186 services do the opposite — the mobile mechanic, the mobile groomer, the bookkeeper, the junk haul — and they are the ones a person can start without a lease. 1 of them already match a trait filed in this city's register.

The 186 Service=1 rows in search.local: work on the go, mobile services, where the provider travels to the customer. "present" counts businesses already filed under that exact trait name; a blank is a coverage gap, not proof of absence, because the two vocabularies were built separately.

9

Schools and colleges

wander.schools is a post-secondary table — universities and colleges. K-12 public and private schools are not in it, and only 7 of its 1,686 rows carry coordinates, so these are listed and not mapped.

InstitutionTypeStudentsFounded
UQTR University — —

In the business register

Where schooling shows up as a business rather than an institution — which is where K-12, tutoring and childcare appear.

school 186daycare 13
10

Health and care

What a person moving a parent here would ask first. The register files clinics and pharmacies; it has no category for a hospital at all, so hospitals are matched by name and the limit is stated rather than hidden.

Medical clinics85
Pharmacies20
Dental practices20

geonet carries no 'hospital' trait, so these are matched on the business name. A distance-to-hospital figure needs a source that states hospital locations.

11

Mayor & politics

Who holds office here and who is asking to, from the official lists on /politics: the council, the riding’s Member of Parliament and the provincial member. Each name opens its row there.

Mayor
15 on council
Member of Parliament
Trois-Rivières
Member of the National Assembly
3 ridings
Last election
2026-10-05
Quebec general election

Everyone who represents Trois Rivieres →

Realtors in Trois Rivieres — the brokerages and licensed agents to call →

14

What this record cannot tell you

Named in full, because the gaps are the part most likely to be misread as an answer.

  • Census figures are 2021, taken on 11 May 2021: income is for 2020 and the labour figures were measured mid-pandemic, so the unemployment rate on this page is a 2021 reading rather than a current one.
  • wander.schools is now readable, but it holds universities and colleges only and 1,679 of its 1,686 rows have no coordinates. K-12 public and private schools need a separate source — in Ontario the Ministry of Education school finder, in British Columbia the provincial school list. wander.citytowns, hotels and territories remain denied to the ru user.
  • No 'hospital' trait exists in geonet; distance to a hospital needs an external source such as StatCan's Open Database of Healthcare Facilities.
  • 40.8% of businesses here carry no coordinates, so a map or address lookup would miss them. Postal codes reach 99.1%.

Built from

  • geonet.troisrivieres — the local business register
  • wander.regions — city name, population, metro
  • search.local — trait vocabulary and the come-to-you services
  • search.cozfranchises — 2,024 franchise brands